The ASRock is the new client of the BMW Group and is a leading company for manufacturing quality motherboards. Their motherboards are known all around the world. For this project the DesignworksUSA took commissions from the ASRock in 2012 which is the first SFF (Small Form Factor) PC. The design/engineering team made a “Superlative PC Concept” to make this new device to a perfect gaming match.

The new Compact PC will help the gamers to anticipate the power of their PC. The design of the new compact PC expresses strength, performance and efficiency. The PC has a muscular casing that keeps the motherboard protected. The sides are partially transparent and show the inside of the PC is visible. Gamers usually have their equipments placed in creative and unique positions and the design team of the new Compact PC kept this in mind and so the new PC is designed in ways that give you an impressive look and creative style in any position, either Vertical or horizontal. There is no need to have an extra monitor, because the front knob of the PC is a multifunctional control key plus and integrated OLED display allows the gamers to access different information. The small and compact new PC is a blend of lots of features including style, design, performance, technology and excitement.

Once the power kit is installed on the vehicle, you can expect more power and more dynamics. The horsepower gets increased  from 300 to 320 on all models. The manual transmission models get a raise of 17 lb-ft torque while the automatic transmission enjoys a 32 lb-ft torque boost.

All models experience a more dynamic throttle, getting that highly-emotional signature sound from the engine. Advanced software in the performance power kit makes for comprehensive engine tuning. The vehicle gets a significant power boost while maintaining the same fuel efficiency.

One can install the performance power kit with confidence as the original limited warranty of the model does not get affected in any way. For those looking for more firepower under the hood, this is the way to go. The Performance Power kit satisfies all your desires giving you that healthy horsepower you have always dreamt of. Get extra oomph as the acceleration time falls from 50 to 75 miles an hour. You also enjoy a far more responsive throttle with a remapped calibration for accelerator pedal.
What you get in the BMW M performance power kit is updated powertrain software. This is actually a replacement engine control device with an ostentatious new engine cover. You get higher capacity air intake as well as rocker-panel decal that make for an extra horsepower.  Get that power kit installed right now to get more out of your model.

Legal in all 50 states, one can get it from any authorized BMW Center. BMW has been in the US since 1975 and began selling vehicles in 2003. Today, the brand has grown and expanded to comprise of sales, marketing and financial service organizations. It covers the Rolls-Royce brand, motorcycles, the mini brand and other different operations. BMW manufacturing co in South Carolina is part of the global manufacturing network of the BMW group.

As part of Nissan’s NV200 program of Taxi of Tomorrow, the Nissan NV200 Taxi too makes its debut at the auto Show. This is the first integrated restraint system in the industry to present safe and secure operations with wheelchairs. Wheelchair users can skip the need to cross traffic to enter or exit, thanks to the rear ramp. The Nissan Mobility Taxi will look and run like any other Taxi will one needs the mobility function.

Andy Palmer, the Executive Vice President, Nissan Motor commented that Nissan has always led the way in dealing with the challenges of modern mobility and aims to reach the goal pf 100% zero emissions. It believes in creating fuel-efficient vehicles that are cleaner. Pathfinder Hybrid is a step ahead in this direction while expanding its functionalities while keeping the environmental footprint smaller. Nissan NV200 Taxi will prove to be very useful in the network of one-way streets in New York City. Palmer also announced that the next gen Nissan Murano, for the 2015 year will comprise of gas-electric hybrid powertrain and will be based on Resonance Concept.

One can see both the vehicles on display at the New York International Auto Show form March 29th till April 7th. The venue of the show is at Jacob Javits Center in Manhattan. Nissan NV200 was among the other Nissan vehicles that featured at the show. This is a customized mobile version of the Gibson Guitars’ Repair & Restoration shop.

Nissan’s operations in North America comprise of engineering, styling, corporate financing, along with distribution, marketing and manufacturing. Nissan remains committed to working under the Nissan Green Program and improving the environment. Nissan Motor is the second-largest automotive company in Japan.

The Stuttgart factory will continue making the Porsche 911 and the Boxster models like they have been doing all the time.

Image by : kenjonbro

Source by : flickr

Porsche President and CEO Muller explained that Stuttgart alone cannot handle the rising demand for the Boxster and therefore they have to look out for other options where they can produce Boxster to supply them on time to the consumers. He said that over the next few years they will look out on the options they have to produce Boxster in a better way. The only reason they have chosen Osnabruck factory at the moment is because the plant has better workers that have the expertise to handle production of Boxster and it will only add to the success of the vehicle.

Sources By : lexus

Now, Lexus has announced that they will showcase and debut the all new ES luxury sedan at the New York International Auto Show. Lexus ES sedans have always been among the best sedans that they have manufactured and this will be the sixth generation ES that will have new design. Lexus has said that the new car will have the new signature spindle grille and they have also incorporated new dynamic driving options in the vehicle. The company will provide more information about the car on April 4 at the New York International Auto Show. The car will be available for display from April 6 for the viewers. Lexus has so far decided not to reveal too much of information to keep up the excitement.

Lexus has always been associated with luxury performance cars and for the very first time Lexus has decided to unveil their new advertisement at the Super Bowl XLVI event.
The company has already released the teaser somewhere in January but they have not released the entire advertisement. However, now is the right time and Lexus has decided to unveil The Beast advertisements on NBC which will make customers go crazy about it. The company has announced that this will be a 30 second advertisement which will focus on 2013 GS and will showcase how this car is very different from the other cars in the same range and even from other cars in the Lexus umbrella. The ad will also focus on various other cars that Lexus is planning to come out with by the end of the year.

Lexus

Image By : Lexus

Brian Smith, Vice President of Marketing at Lexus said that the all new Lexus GS 2013 is a different breed and that is what the advertisements will be all about. He also said that there are nine more cars in the pipeline that will be released this year but GS 2013 is the first in the list. The advertisement will be aired during the first quarter of the Super Bowl event.

Most of the top companies are now ready with their advertisements for the Super Bowl event and so is Toyota. The company has decided that they will come up with 60 seconds advertisement where they will showcase the all new 2012 Toyota Camry. The company said that the advertisement will be an extension of the already popular campaign that they have come up for 2012 Camry.

2012 Camry

Image By : Toyota

The basic idea of the advertisement will be that good things are always better when they are reinvented and the advertisement will show that in funnier way. The company has been promoting the 2012 Camry as striking reinvention from Toyota as the car has been the bestseller for more than ten years. Bill Fay, Group Vice President of Marketing at Toyota Motor Sales USA Inc said that reinvention is a powerful idea and they have decided to reinvent their most popular and loved car in the year 2012 to provide some stiff market competition.

Bridgestone has been working hard to come up with better products that can help people to improve the performance of their vehicles and therefore they are relying on their new brand campaign which is known as Time to Perform. With the help of new brand campaign Bridgestone will bring together the developers and innovators who have brilliant ideas to make products better for drivers. The campaign will allow people to work together so that they can improve the products that Bridgestone already have for their consumers.

Bridgestone already has a line of top car tires like Potenza which is known for its ultra high performance. Apart from that Bridgestone also has Ecopia which is designed to improve the fuel economy of the car and Blizzak which is well known for the car tire performance in winter. Bridgestone also made announcements about the new Super Bowl ads for Bridgestone Americas brand campaign. The company said that they have come up with five advertisements for the Super Bowl and the ads will be shown during the Super Bowl XLVI which will be aired on NBC on Sunday, February 5, 2012.

Bridgestone Americas Launches New Performance-Focused Brand Campaign

The Encore will be available for display at the 2012 North American International Auto Show in Detroit from January 22 and will be available for sale in 2013.Tony DiSalle, US Vice President of Buick Marketing said that they have always provided good options to their consumers and Buick Encore is a smart and great looking car for smart people who want to enjoy luxury crossover in a more maneuverable and agile vehicle.

He also said that the new Buick Encore will be for the new Buick customers who want better features and flexibility that are hardly found in most of the cars that are launched these days. He also emphasized that Buick models are soon gaining popularity and more people are choosing Buick over other brands.

The all new Buick Encore certainly provides the best features and contemporary styling that consumers would love today. David Lyon, Executive Director of Design at Buick said that the design for Buick Encore is really great because it looks versatile, elegant, efficient and athletic from every angle. Buick Encore will be the first car that also comes with active noise cancellation technology.

Many companies are interested in winning the Autobytel Awards but this time Ford has managed to take the top spot.Autobytel has always helped consumers to find the best information that can help them to purchase better cars for themselves.

Image By : ford

The Ford F-150 EcoBoost has remained one of the top trucks in the United States for more than thirty years and now and this time as well the 2012 Ford F-150 EcoBoost was named as the Truck of the Year by Autobytel editors.Autobytel said that over so many years the Ford F-150 has gone through many changes that have helped consumers to get what they really want from their vehicles but Ford has now added the new EcoBoost engine that actually makes a huge difference to the performance of the vehicle.The editors also mentioned that the all new EcoBoost engine allows the truck to have best in class towing capabilities without sacrificing fuel economy.Apart from the Ford F-150 EcoBoost 2012, the all new 2012 Ford Mustang Boss 302 won the Autobytel Sports Car of the Year award.This new sports car has 5.0 liter V8 engine that can provide a good dose of speed to the drivers.